DOMRomania, smallbutpowerful Adecadeofprovidingthebestserviceinthecountry TENYEARSAGO SecuridevRomaniachangeditsname Thefirstmarketsthatwereconquered DOMRomaniastarteditsoperation toDOMRomaniain2015,thesame byDOMRomaniawereinSouthern inRomaniain2009underthename yearthecompanychangedthename Romania,especiallytheMunteniaand SecuridevRomania,asacommercial toDOMSecurity.Fromthatmoment Dobrogearegions.Theyusedthestra- branchofthecompany.Sincethestart on,therestishistory. tegyofsellingpopularproductsfrom ofitsservice,TiberiuIonitahasjoined thebrandsTitan,ElzettandMetalplast, thecompanyastheCommercial CATCHINGTHEMARKET’S whichwerealreadypopularinthe Manager. ATTENTION country.Withthisinitialstrategy,DOM ThestrategyheusedfortheRoma- Romaniawantedtosendthemessage Tiberiuisnotanewplayerinthesales nianmarkettodeveloptheGroup’s thatthethreebrandswereaffiliated world.BeforeworkingatSecuridev,he productswasforeveryonetoknow withtheDOMbrand. wasaself-madeentrepreneur.Hence, abouttheproduct.Hedidthisby whenSecuridevopeneditsbusiness diligentlyandeffectivelyvisitingclients Thistechniqueprovedtobeasuccess. andTiberiujoinedthecompany,he anddemonstratingnewproductsto AstheclientsbegantoaffiliateDOM alreadyhadsomeexperienceonhow prospectiveclients. Romaniaasatrustedsellerofthe toconqueranewmarket. threebrands,thenextstepwastoesta- 44|BestofDOM